Lyrics Video 
for “Conversation”









-Design&Motion







                   
-Time: 7 days



A small fun lyrics motion created for a song call “Conversation” by  Dry Cleaning, an English post-punk band that originated in South London in 2017. The whole song explore themes of the isolation, social awkwardness, and the challenges of daily communication in the digital age. After I reviewed the lyrics and researched, I want to focus on conveying the uncertainty and instability in contemporary interpersonal relationship in this lyrics video.



  
Concept Development



The lyrics are sung by a female voice in a unclear mumbled monologue way accompanied by self-deprecating lyrics that capture details of social situations. It conveys a humorous, playful, and light-hearted atmosphere, along with an attitude of indifference to the outside world.







After analyzing the lyrics and observing the singer’s style uncertainty and instability of social interactions in contemporary socand vocal technique, I intend to emphasize the iety by applying kinetic typography in this video.



Visual Research& Experiments




Some experiments to showcase the low-readable typography.



Production Process
I used Cavalry to create the whole project.



Ciao!                                                       NEXT------>